Peter Nowacki - Senior 3D Artist - Lighting, Shading, Texturing
Senior 3D Lighting and LookDev Artist

Topical Acne Medication Campaign

Client: ArsThanea / Acne
Position: 3D Lead (part)
Role: Texturing (part), Shading (part), Lighting, Rendering

Finding a unique story for the treatment of skin problems. Another great collaboration with our friends McCann Echo in creating promotional material, everything from print to electronic media, convention, for a new pharmaceutical product for skin treatment. Starting with two concepts for print media, Ars Thanea was tasked with creating a story around the product borrowing from the old classic: good guys vs. the bad guys. Anticipating the need for high-resolution assets for both print and electronic media, convention, we created a palette of arresting visualizations to accompany the campaign story, including script and animation!