Client: ArsThanea / Acne Position: 3D Lead (part) Role: Texturing (part), Shading (part), Lighting, Rendering
Finding a unique story for the treatment of skin problems. Another great collaboration with our friends McCann Echo in creating promotional material, everything from print to electronic media, convention, for a new pharmaceutical product for skin treatment. Starting with two concepts for print media, Ars Thanea was tasked with creating a story around the product borrowing from the old classic: good guys vs. the bad guys. Anticipating the need for high-resolution assets for both print and electronic media, convention, we created a palette of arresting visualizations to accompany the campaign story, including script and animation!